Thursday, February 4, 2010

UK Web Merchants Are Optimistic

Online Revenue Growth in 2010 According to UK Online Businesses (% of respondents)

Karin von Abrams, eMarketer Senior Analyst is reporting that almost 70% of online merchants in the UK anticipate online revenue to grow this year...

"Despite the economic downturn, 69% of online merchants in the UK said they anticipated that their revenues from Internet sales would grow in 2010, while 11% foresaw a decrease, according to e-commerce payment firm CyberSource.



The annual “UK Online Fraud Report,” which charts the experiences and expectations of over 200 UK e-tailers and the views of more than 1,000 UK consumers, found that four in 10 online businesses expected growth of 20% or less. But 6% said they hoped to more than double their revenues in the current year. Smaller retailers were generally more optimistic than larger ones.

About one-third of the businesses polled said the proportion of their income lost to online fraud went up each year, and 57% said that fraud was the biggest threat to their online operations. Almost as many said they feared customer data being stolen.

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