Thursday, April 1, 2010

Kenneth Mages Resigns from HomeATM to Pursue MoBeePay.com

PRNewswire/ -- Ten years after inventing and starting HomeATM, Kenneth Mages the founder, Chairman and CEO has resigned. The resignation takes place immediately. "Ten years of leading a start-up web company is like seventy great dog years," declared Mages, and "at this point in time, I'm excited to start something fresh and I wish all HomeATM shareholders (myself included) nothing but the best."



Mages will retain the title Founder.



Ken Mages will join his son Kent who created www.MoBeePay.com, which is actively building new applications and signing customers and merchants. "The vision for MoBeePay and its patent applications created by myself and by Kent, we believe, are the foundation for innovative secure mobile payment processing in a Web 2.0 world."



Ben Lo, the CTO of HomeATM had the following to say about Mr. Mages' departure, "Ken is a visionary who helped drive the direction of HomeATM and I will miss working with him."



"It has been my honor and privilege to lead HomeATM the past ten years but I'm much more excited about tomorrow than yesterday," Mages stated. For more information about Mr. Mages view his Linkedin profile at www.linkedin.com/in/kmages.



About MoBeePay




The MoBeePay concept is simple, elegant, user-friendly, military level secure, and takes but a moment to set up and use. Consumers register and enroll one or multiple credit or debit cards either directly on their mobile phone or at a secure web interface to become active in the MoBeePay system. Merchants enroll by registering and creating "MoBeeTags" associated to products or services they wish to sell. Once registered, these tags may instantly be photographed or manually entered as text or phoned to a dial-up number where the database will associate the product or service to that cell phone and a PIN associated to that cell phone in order to complete a transaction. The convenience is that it requires no point of sale hardware for the merchant, nor does it require the consumer to physically have their credit or debit card and the data is never stored on the user's mobile phone but rather in a "MoBeeHive" that is encrypted and PCI secure. Thus losing one's cell phone poses no risk of a user being compromised or having sensitive data exposed. Merchants will have the opportunity to add hardware peripherals that enable true card present POS transactions at lower interchange with greater security. A simple card reader inserted into the ear jack of any cellular phone or PC turns that device into an automatic card acceptance device. Another feature unique to MoBeePay is the ability to capture valuable marketing data by utilizing cellular location technologies such as GPS or triangulation. Merchants will be able to ascertain exactly how effective specific advertising campaigns are relative not only to geography, but also the frequency of viewership and effectiveness. MoBeePay extends a merchant's reach beyond the web into the print world, and any other way a tag can be reproduced (e.g. billboards, store windows, posters, etc.)



SOURCE MoBeePay



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