Friday, May 21, 2010

Merchant Warehouse to Exhibit Pay @ the Table at National Restaurant Association Show 2010



http://www.merchantwarehouse.comSolution allows restaurants, cafes and eateries opportunity to improve operational costs; consumers can keep an eye on cards during transaction
NRA Show 2010
BOSTON--(BUSINESS WIRE)--Merchant Warehouse, a premier provider of merchant accounts and credit card processing solutions will be showcasing the company’s innovative Pay @ The Table with BINsmart solution at the annual National Restaurant Association (NRA) Show 2010, taking place from May 22-25 at McCormick Place in Chicago, Ill. NRA offers over 65 free education sessions, non-stop culinary demonstrations covering food trends, cost savings, gluten-free menu development, guest acquisition & retention, “going green,” employee recruitment and many other topics that are vital to growing your top- and bottom-line results. In addition, Merchant Warehouse will be exhibiting its web-hosted TransPort application that allows POS developers to use the application with any operating system.
Who: Merchant Warehouse

What: National Restaurant Association Show 2010

Where: McCormick Place, Chicago, Ill.

When: May 22-25, 2010
Your order is up: Solution improves operational costs
Merchant Warehouse’s BINsmart solution is a cost-saving technology that helps small and mid-sized merchants maximize the value of every sale by reducing their overall payment processing costs. BINsmart helps merchants process transactions at the lowest possible cost by automatically identifying the card type being used in the transaction, and prompting the merchant for additional information or for a PIN number for debit cards. This sophisticated, yet simple solution minimizes or eliminates Interchange rates and fees by prompting the merchant for additional information or recommending PIN-debit transactions over credit whenever possible, which often results in savings up to 12 percent on those fees. Merchant Warehouse recently integrated this technology with Pay @ the Table terminals, secure wireless payment devices that bring payment to the customer in a fast, efficient and secure manner, allowing customers to pay with credit and debit cards at their table. Restaurant merchants can improve both the customer experience and their operational costs, by turning tables more quickly and creating more waitstaff efficiencies. This technology will be demonstrated at the Merchant Warehouse booth.
POS Development Application Comes to the Web
Merchant Warehouse will also be showcasing its web-hosted version of TransPort, which allows point-of-sale developers to remove the card processing function entirely from their software while retaining full functionality through a “transaction portal.” The newest version of TransPort allows any developer with an Internet browser to use the application. Like the original TransPort version, it is PA-DSS validated and it takes the developer out of scope for PA-DSS compliance. The application is available for use with all operating systems.
About Merchant Warehouse
Since 1998, Merchant Warehouse has set the standard for credit card processing by guaranteeing competitive pricing in merchant accounts, software, equipment, and providing dedicated, high quality customer service. Over 80,000 merchants later, the company continues to lead the industry with groundbreaking technology initiatives: MerchantWARE®BINsmart™; and MerchantWARE Mobile. Merchant Warehouse has been named the ETA 2009 ISO of the Year, Business Solutions’ Best Channel Vendor for 2009 & 2010 and is a two-time recipient of the Boston Business JournalPacesetter Award. Merchant Warehouse co-CEO, Henry Helgeson, was also named Ernst & Young Entrepreneur of the Year 2009 for New England. The company is committed to community and charitable involvement. For more information, please visit http://merchantwarehouse.com or follow us on Twitter at http://twitter.com/MWarehouse

Contacts

Merchant Warehouse

Marianne Rocco, 800-941-6557 x2051

Marketing Director

mrocco@merchantwarehouse.com

or

PAN Communications

Mike Sullivan, 978-474-1900

merchant@pancomm.com
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