Wednesday, June 9, 2010

The Next-Generation Oyster Card



How prepaid has taken public service to the next level
Seven years after Transport for London revolutionised how Londoners pay for their transport, the company is to reveal a new transformation in the Oyster Card at a unique prepaid industry gathering in London next week. Peter Lewis, Head of Oyster at Transport for London is one of several speakers from public services and local government who will share their success stories at the Prepaid 2010conference at The Brewery from 15-16 June.
Says Sonum Puri, the project director of Prepaid 2010: “Innovative local and central government departments specialising in education, healthcare and personalised care are using smart cards to provide new services as cost effectively as possible whilst improving standards of service delivery.  During Prepaid 2010 we show the success stories of local councils who have made technology work for them, while saving money and increasing efficiency in the process. We also give local governments the tools to introduce exciting, new cashless applications.”
More successful projects from public services that will be unpacked are:
  • The Croydon e-Pay cashless schools project: a groundbreaking project that won a prestigious Local e-Government excellence award.

  • Westminster’s pay by phone parking scheme: sophisticated, convenient and accessible.

  • Transforming service delivery in local councils with prepaid and smartcards: including Hillingdon CouncilLondon Councils and Bracknell Forest Council.

  • Healthcare and catering: the first pioneers of government smartcard technology introduce new applications to improve services.

Some of the most successful retail and finance companies offering prepaid and gift card payment schemes will also share their success stories, new innovations and groundbreaking technologies at what is the UK’s only and Europe’s largest industry gathering, including MastercardVisa,Barclaycard02TargetMarks & SpencerSainsbury’sNokia and PrePay Solutions.
More highlights from the programme:
  • The 02 Money Card:  the award-winning marketing strategy of bringing together mobile and wallet

    James Day, Head of 02 Money Marketing, 02

  • Prepaid comes of age: prepaid as everyday money

    Matt Lanford, Senior Business Leader, Prepaid Europe, MasterCard Worldwide

  • Panel discussion: how prepaid cards can be used for successful corporate incentive schemes. 

    Panelists include high-level representatives from Marks & SpencerWH SmithJohn LewisB&Qand Sainsbury’s

  • Subway’s gift and loyalty programme: What we can learn from the US gift market

    Carman Wenkoff, Director of Electronic Card Services and President of Value Pay Services, Subway

  • Contactless payments and how it is becoming the future of low value transactions

    Lewis Nolan, VP Business Development, Visa payWave

  • BarclayCard’s new corporate strategy:  making prepaid part of your commercial agenda

    Jim Wadsworth, Head of Prepaid, BarclayCard

The event website: www.prepaid-conference.com
For more information on media accreditation or to organise interviews with speakers, please contact:

Communications Manager:  Annemarie Roodbol

Email:  annemarie.roodbol@clarionevents.com

Phone:  +27 21 700 3500 EXT: 3558

Mobile:  +27 82 562 7844 (International)

Fax: +27 21 700 3501 (International)
Onsite contact during the event: Swarnjit Dhillon +44 (0) 7980 199 509
Event dates and location:

15-16 June 2010 at The Brewery in London.  14 June is a pre-conference workshop day.

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