Wednesday, July 6, 2011

Surprise! Fed Involvement Complicates Debit Game for Everyone

Looking Ahead: Fed's Rule Will Complicate Debit Game for All Players
(from Digital Transactions: on 7-6-2011)

Jul. 6, 2011: Fully a week after the Federal Reserve issued its final rule on debit card pricing and routing, payments experts are busy parsing the central bank’s language. One thing seems likely: The controversial rule, which banks and networks must start following by Oct. 1, will have a disparate impact on payments players, reshaping the business in favor of prepaid products and away from signature debit. It also raises as many questions as it answers.  For one thing, some aren’t even certain the final rule is final. read more»

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