Wednesday, August 3, 2011

Mobile Commerce 360


DUBLIN--(BUSINESS WIRE)--Research and Markets has announced the addition of the "Mobile Commerce 360" subscription to their offering.
Mobile commerce is exploding with applications and services driven by emerging technologies, use cases, and business models. M-commerce is quite different from traditional e-commerce as the ecosystem and value chain are more dynamic and are evolving in a different manner than e-commerce as a whole.
Mobile Commerce 360 is an annual subscription service that provides research, analysis, and advisory services that address a wide range of topics within mobile commerce including advertising, payments, search and discovery, security, emerging technologies, technology transfer, and more. The service includes many research reports within mobile commerce (and related areas such as value-added services, mobile search, and others) as well as customized reports, and consultation. Subscribe for a 360 degree view of mobile commerce.
Audience:
  • Mobile network operators
  • Mobile commerce vendors
  • Mobile network infrastructure providers
Keywords: Mobile Commerce, Mobile Payments, Near Field Communications, Mobile Search, Mobile Value-added Services, M-commerce
Key Topics Covered:
As of July 2011, the Mobile Commerce 360 subscription service includes the following reports:
  • Mobile Commerce 2011
  • Mobile Local Search 2011 Location-based Search Market
  • Mobile Value Added Service (VAS): Markets, Applications, and Opportunities
  • Near Field Communications (NFC) Markets: Challenges, Opportunities, and Market Forecast to 2016
  • M-Banking Markets and Opportunities
  • Mobile Proximity and Location Based Advertising within Reach
  • Mobile Wallet: Location-based Commerce and Peer-to-Peer Payments
  • Mobile Marketing & Advertising: Challenges and Opportunities
  • Commerce on the Go: Mobile Payment Systems and Solutions
  • Digital Signatures in Mobile Commerce
  • Local Search Meets Social Search
Note: New reports are added as part of this service all the time.

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