Monday, October 24, 2011

Halloween by the Numbers: Infographic

Halloween is quickly approaching (it’s a tad creepy how fast it seems to come every year!) and that means that it’s time to purchase candy, costumes, decorations and other party supplies to make this year spooktacular. Before you pull out your credit card and do some serious shopping, take a look at the amount that Americans spend for Halloween. The numbers may shock you.
Los Angeles, CA (PRWEB) October 24, 2011
Halloween is more than just a spooky holiday; it’s also a profitable one, as revealed by CreditDonkey, a credit card comparison site. The newly published Halloween infographic goes beyond trick-or-treating and showcases the money that’s raked in during the eight-week period leading up to Halloween.

“Many Americans view Halloween as a kid’s activity,” said Charles Tran, founder of CreditDonkey. “But, as we’ve uncovered, this holiday pumps some serious money into the U.S. economy. We’ve also found that this holiday is just as much celebrated by adults as kids. The amount that it’s celebrated is revealed in November when credit card statements hit the households around the nation.”
So, just how much money does Halloween rake in? Check out these figures, highlighted in the Halloween by the Numbers infographic:
Candy 
  • With an estimated 36 million trick-or-treaters and 111.3 million potential trick-or-treating stops across America, there is a demand for candy on Halloween night
  • The demand causes weekly candy sales to more than double during the month of October
  • The eight-week period leading up to Halloween accounts for $1.9 billion in candy sales; $1.2 billion of this is chocolate candy
Costumes and Accessories 
  • The eight-week period leading up to Halloween accounts for 90% of the costume hair coloring annual sales
  • This period also accounts for 25% of the false eyelash and accessory sales for the year
  • In 2009 alone, Halloween costumes exceeded $6 billion, and adult oriented costumes made up 62% of the sales, showing that Halloween isn’t just kids play
Home Décor 
  • Americans are also spending money on Halloween-themed home décor, with 86% of households decorating their homes for Halloween
  • Many of these homes utilize pumpkins for decorations with 99% of all pumpkins sold in America being used for Jack-O-Lanterns





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