Thursday, October 6, 2011

Mobile Device Security 2011-2016: Opportunities and Challenges


NEW YORKOct. 4, 2011 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:
The Rise of Mobile Malware
2011 is witnessing an explosion of new threats targeting mobile devices. Data and ID theft, SMS fraud, rogue apps and covert espionage are infecting smartphones at an unprecedented rate. Malware such as Trojans, worms, spyware and spam are spreading across mobile platforms, already highly capable of stealing data, corrupting functions and usurping control. 
Visiongain research shows that the number of mobile malware more than doubled in 2011 from 2010 with over 200 new variants in the first half of 2011 alone, out of a total of 800 since 2003.
Securing the Mobile Ecosystem
Cybercriminals are actively exploiting the popularity of smartphones and tablets because of low user awareness of the risks, and lax security enforcement within organisations. This real and growing mobile threat is already a critical issue for the business segment and which CEOs must addressed now. 
By 2016, visiongain expects that almost every employee will have a smartphone that supports e-mail, can access the internet and install a variety of applications. Organisations have to learn to support complex and varied mobile operating systems and efficiently manage the security of all these platforms if they want to leverage the productivity benefits of smart devices.
A Growing Mobile Security Market
Security concerns are driving a fairly new market in mobile protection. The mobile security market is still in its infancy however. The fragmented nature of the mobile OS landscape has allowed for a number of varied companies to offer different mobile security solutions. Most of the leading IT software security specialists have expanded their suite of PC solutions to include mobile devices. 
In parallel, a number of smaller security experts specialising in mobile devices have appeared and their niche area of expertise have been on par with many established IT software security leaders. There is a small but fast-growing market specialising in mobile security which will gain momentum with the rapid adoption of smart devices and mobile internet in the face of a growing cybercriminal menace. Visiongain expects the mobile security market to reach $3.95 billion in global revenues by 2016.
What is Unique about this Report?
The mobile security market is fast growing because protecting mobile devices is rapidly becoming a top priority for both organisations. There are increasing opportunities for monetisation for vendors and security specialists. This report provides extensive insight into the rapidly developing world of mobile malware and the latest technological tools to counter mobile threats.
The report includes exclusive interviews with leading security experts from McAfee, AVG, Panda Security, Lookout, SmrtGuard, Mobile Security Labs, BullGuard, Telefónica and Vodafone, about the state of mobile malware and security.
The report details solutions by security software specialists, MNOs, OEMs, OTT providers and MDM vendors for mobile device and data protection for the individual, SMBs and large organisations. It offers recommendations on how to best counter threats and ensure maximum mobile protection. 
Don't miss out on a chance to anticipate the growing threat menace and efficiently protect endpoints in your organisation by buying Mobile Device Security 2011-2016 now.

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